Benefit Fan Fest Travel Retail Popup

 

The Brief

 
 

Celebrating the launch of the new Fan Fest Mascara, Benefit Cosmetics approached us to create the Sydney airport popup with provided standout fanned out lashes.

 
 

This is what we came up with. ↓


 

Refurbishing the Eyelashes

 

The Solution

The lashes came to us in a rough state, so we quickly got to sanding, bogging and painting them to pristine condition to be a reusable prop along with the Fan Fest tester unit.

← That

to this ↓

 
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